Archive for February, 2025
Case Study Breakdown — 5 Iconic Indian Marketing Campaigns That Still Inspire Us
Marketing isn’t just about selling—it’s about storytelling, emotion, and timing. In a diverse, high-energy market like India, some campaigns have transcended time and trends to become timeless masterclasses in brand building. For Boom91’s audience of entrepreneurs, startups, and evolving brands, these campaigns offer crucial lessons in execution, audience understanding, and messaging. Let’s break down five […]
From Idea to Impact: How to Plan a Successful Marketing Campaign from Scratch
In today’s hyper-connected world, a well-orchestrated marketing campaign isn’t just an option—it’s a necessity. Yet, many businesses, especially startups and small enterprises, jump into campaigns without a strategy, leading to wasted resources and unclear ROI. At Boom91, we believe that intentional execution is the difference between a buzz-worthy campaign and one that simply fades into […]